by Tracy Renee | Mar 28, 2016 | Corporate Identity
I am often asked … “corporate identity?” – or – “you mean branding?” Well, in reality, these terms, while very similar, are not exactly the same thing. A businesses corporate identity is a structured set of parameters to which all materials used to promote or present...
by Tracy Renee | Mar 7, 2016 | Corporate Identity
“Are you a creature of habit?” The more you can standardize the more options you have to save money AND you represent such a clear concise message from one piece of material to the next that your audience will begin to know and understand you, and your message, very...
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